Leaving for Las Vegas, Encore president promoted

The Encore Boston Harbor casino. (Photo by Jim Mahoney)


The president of Encore Boston Harbor has apparently been named a vice-president of Wynn Resorts and will be leaving the Encore in Everett for the company’s home base in Las Vegas.

Brian Gullbrants, who has been near the top of the management ladder at Wynn for about 13 years, has headed up Encore Boston Harbor since replacing Robert DeSalvio in October 2019.

Gullbrants opened the noted Encore Casino and Hotel in 2008 in Las Vegas.

Wynn officials did not respond to the Leader Herald for confirmation of the change reported to us by sources familiar with the goings-on at Encore Boston Harbor.

Gullbrants is being replaced by Wynn Resorts Executive VP of Operations at the Encore Boston Harbor Jennifer Holaday, according to the source.

Holaday will be the third leader of the Encore Boston Harbor since its opening in June 2019.

She inherits a business that was beset by the restrictions placed upon it by the pandemic, and she will take over leadership at a time when the casino and hotel are just beginning to flex their muscles again.

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Encore shoots down sale rumors

Encore Boston Casino on March 14, 2020. (Photo by Jim Mahoney)

Tells employees they are all in on the casino


The Encore Boston Harbor Casino and Hotel are not for sale, according to the top executive of the Everett business.

“I want to assure you that our company has not engaged in any conversations about the sale of the property,” Brian Gullbrants, President of Encore Boston Harbor, wrote to employees.

His comments were in response to a Leader Herald story indicating the facility is up for sale, that the price is $800 million, and that Encore is hiring a broker to make it happen.

The Leader Herald sourced a major player in the industry who was apparently offered the facility, but who allegedly declined.

A second industry source made the same claims to the Leader Herald several weeks ago.

In 2019, before that, and after, there have been more than several stories in the Boston press that the facility was for sale. In one such story, it was reported by the Boston Globe shortly before the casino opened that MGM was look-ing to buy the casino.

That sale never materialized.

The casino has faced softer earnings than expected from the casino and the hotel since opening in June, 2019.

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